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Florida / Holmes

Holmes County sales and visitor spending

Latest monthMar 2026
Visitor, resident and big ticket spending, last 12 months$129,470,116
Change, nominal+1.5%
Change, real-0.8%
PricesSouth Region CPI
Gross sales12 months toLast 12 monthsChange, nominalChange, real
Visitor, resident and big ticket spendingMar 2026$129,470,116+1.5%-0.8%
All business types, including business to businessMar 2026$281,655,572-0.3%-2.5%

The headline adds the eleven business types in the visitor, resident and big ticket groups below. All business types is every Form 10 kind code, including wholesale, manufacturing and sales between businesses. Change compares the last 12 months with the 12 before.

Visitor spending

Room sales, from the tourist taxVisitor spending 12 months to Jan 2026: $3,996,392 -4.6%

Tourist development tax collections divided by the rate in force each month, so a rate change does not show up as a change in sales. The collections themselves are in the tourist tax section.

Hotels and lodgingVisitor spending 12 months to Mar 2026: $4,400,262 -5.1% nominal, -7.2% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$358,627$4,400,262
Taxable sales$338,886$4,164,645
Tax collected$20,333$249,879
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$854,600 partial, 3 of 12$1,687,172 partial, 6 of 12
2025$4,469,191$4,562,046
2024$4,615,381$4,535,076
2023$4,598,883$4,654,118
2022$4,816,498$4,705,611
2021$4,833,134$4,660,441
2020$3,080,799$3,177,664
2019$4,549,049$5,367,080
2018$3,801,448$2,798,941
2017$2,524,290$2,569,814
2016$2,426,909$2,333,149
2015$2,108,677$2,150,511
2014$2,133,997$2,095,119
2013$2,098,235$2,076,829
2012$1,735,951$1,383,054 partial, 10 of 12
2011$109,583 partial, 1 of 12n/a partial, 0 of 12
2010n/a partial, 0 of 12n/a partial, 0 of 12
2009n/a partial, 0 of 12n/a partial, 0 of 12
2008n/a partial, 0 of 12n/a partial, 0 of 12
2007n/a partial, 0 of 12n/a partial, 0 of 12
2006n/a partial, 0 of 12n/a partial, 0 of 12
2005n/a partial, 0 of 12n/a partial, 0 of 12
2004n/a partial, 0 of 12n/a partial, 0 of 12
2003n/a partial, 0 of 12n/a partial, 0 of 12
2002n/a partial, 0 of 12$78,612 partial, 2 of 12
2001$534,704 partial, 11 of 12$610,186
2000$679,719$582,283 partial, 10 of 12
1999$56,659 partial, 1 of 12n/a partial, 0 of 12
1998n/a partial, 0 of 12$168,974 partial, 2 of 12
1997$1,021,141 partial, 11 of 12$1,108,897
1996$1,123,945$955,093 partial, 10 of 12
1995$87,878 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 39. Through 2001 DOR described it as hotel and motel accommodations, rooming houses and camps; from 2002 as hotels, rooming houses, apartments and tourist courts. Real figures are in dollars of Mar 2026.

RestaurantsVisitor spending 12 months to Mar 2026: $19,606,692 +4.1% nominal, +1.8% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$1,654,462$19,606,692
Taxable sales$1,388,645$16,471,180
Tax collected$83,319$988,163
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$4,491,312 partial, 3 of 12$9,327,306 partial, 6 of 12
2025$19,580,332$19,280,688
2024$18,457,463$17,780,824
2023$17,718,709$18,270,415
2022$16,508,681$15,644,440
2021$15,336,540$15,022,569
2020$12,135,036$11,509,014
2019$11,971,524$12,389,174
2018$11,271,718$10,940,398
2017$11,160,653$11,043,492
2016$10,864,957$10,756,538
2015$10,145,066$10,256,603
2014$10,196,350$9,804,018
2013$9,108,242$8,893,745
2012$8,394,856$8,414,829
2011$8,516,298$8,488,694
2010$8,271,962$8,244,550
2009$8,089,452$8,331,104
2008$9,486,585$9,561,247
2007$9,370,681$9,507,138
2006$9,123,572$8,888,542
2005$7,842,701$7,447,895
2004$7,030,009$6,858,716
2003$6,057,593$4,468,353 partial, 9 of 12
2002n/a partial, 0 of 12$1,023,284 partial, 2 of 12
2001$5,978,314 partial, 11 of 12$6,578,287
2000$6,472,706$6,322,426
1999$6,280,919$6,036,749
1998$5,576,692$5,695,884
1997$5,092,874$4,845,062
1996$4,381,001$4,387,202
1995$4,697,142$4,573,601
1994$4,185,627$3,521,324 partial, 10 of 12
1993$318,542 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 8. Restaurants, lunchrooms and catering, the same definition throughout. Real figures are in dollars of Mar 2026.

AdmissionsVisitor spending 12 months to Mar 2026: $750,275 n/a nominal, n/a real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$87,931$750,275
Taxable sales$87,931$750,275
Tax collected$5,276$45,017
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$223,989 partial, 3 of 12$388,323 partial, 6 of 12
2025$697,641$571,019 partial, 10 of 12
2024$37,712 partial, 1 of 12n/a partial, 0 of 12
2023n/a partial, 0 of 12n/a partial, 0 of 12
2022n/a partial, 0 of 12n/a partial, 0 of 12
2021n/a partial, 0 of 12n/a partial, 0 of 12
2020n/a partial, 0 of 12n/a partial, 0 of 12
2019n/a partial, 0 of 12n/a partial, 0 of 12
2018n/a partial, 0 of 12$33,746 partial, 2 of 12
2017$241,538 partial, 11 of 12$270,800
2016$293,755$291,266
2015$301,411$296,852
2014$308,566$271,853 partial, 10 of 12
2013$19,248 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 59. Admissions to pool rooms, rides, theatres, dances and similar. Real figures are in dollars of Mar 2026.

Resident spending

GroceryResident spending 12 months to Mar 2026: $46,244,983 +8.4% nominal, +6.0% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$4,387,574$46,244,983
Taxable sales$1,792,924$18,542,342
Tax collected$107,575$1,112,541
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$11,063,358 partial, 3 of 12$21,882,693 partial, 6 of 12
2025$45,962,208$44,738,629
2024$42,817,672$44,535,575
2023$46,090,529$46,363,463
2022$46,807,632$46,285,151
2021$45,325,136$44,888,710
2020$40,400,652$38,401,929
2019$36,613,764$37,361,859
2018$35,420,194$34,356,669
2017$34,053,913$34,436,407
2016$34,039,787$33,419,671
2015$33,504,000$33,997,482
2014$38,362,703$40,709,666
2013$45,833,679$45,975,414
2012$46,353,100$47,190,472
2011$46,503,048$45,616,932
2010$43,250,992$41,932,492
2009$38,363,827$38,164,161
2008$40,971,773$40,687,008
2007$38,032,377$38,121,715
2006$42,387,615$43,074,594
2005$38,269,307$36,445,791
2004$32,231,952$26,595,353 partial, 10 of 12
2003$2,522,617 partial, 1 of 12n/a partial, 0 of 12
2002n/a partial, 0 of 12$4,337,932 partial, 2 of 12
2001$25,378,551 partial, 11 of 12$28,146,231
2000$29,215,091$29,136,720
1999$25,285,957$23,906,684
1998$23,574,925$23,800,406
1997$23,058,048$22,247,340
1996$19,655,372$20,397,970
1995$19,593,763$18,717,831
1994$19,803,302$16,410,582 partial, 10 of 12
1993$1,536,686 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 1. Through 2001 DOR described it as food and beverage stores; from 2002 as grocery stores. Most grocery food is exempt, so taxable sales run far below gross. Real figures are in dollars of Mar 2026.

General merchandiseResident spending 12 months to Mar 2026: $26,310,817 -0.7% nominal, -2.9% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$2,528,152$26,310,817
Taxable sales$1,264,368$13,044,950
Tax collected$75,862$782,649
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$6,459,158 partial, 3 of 12$13,299,475 partial, 6 of 12
2025$26,512,567$26,022,594
2024$26,295,872$26,307,033
2023$24,967,981$24,408,229
2022$25,105,034$26,482,401
2021$26,406,342$24,643,265
2020$21,977,174$21,688,426
2019$20,784,412$21,055,634
2018$20,420,271$20,455,154
2017$21,546,978$21,764,319
2016$21,968,673$21,396,368
2015$22,805,082$22,702,577
2014$20,637,316$22,327,431
2013$22,714,670$22,522,267
2012$22,517,211$21,166,633
2011$20,648,664$20,174,573
2010$18,026,437$19,409,295
2009$17,767,817$17,482,166
2008$17,089,594$17,002,191
2007$17,019,069$17,283,940
2006$17,194,138$16,424,905
2005$16,019,989$15,848,240
2004$14,902,113$12,096,557 partial, 10 of 12
2003$2,177,112 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 1994 to 2001: kind codes 13, 20; from 2002: kind code 20. Through 2001 department stores and general miscellaneous merchandise stores were separate codes; from 2002 DOR folds both into general merchandise stores. Real figures are in dollars of Mar 2026.

FurnitureResident spending 12 months to n/a: n/a n/a nominal, n/a real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$8,705n/a
Taxable sales$5,103n/a
Tax collected$306n/a
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$8,705 partial, 1 of 12$8,705 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 29. Home furniture and furnishings, later furniture stores new and used. Real figures are in dollars of Mar 2026.

Big ticket spending

Motor vehiclesBig ticket spending 12 months to Mar 2026: $32,148,382 -7.4% nominal, -9.6% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$3,010,423$32,148,382
Taxable sales$2,675,655$30,612,877
Tax collected$160,539$1,836,773
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$9,745,142 partial, 3 of 12$15,260,145 partial, 6 of 12
2025$29,901,435$32,950,829
2024$37,867,011$37,249,597
2023$41,401,894$44,973,873
2022$54,693,407$51,512,699
2021$31,267,651$29,980,466
2020$28,958,993$29,565,205
2019$32,973,504$29,973,541
2018$15,535,783$14,788,791
2017$17,400,372$17,314,630
2016$16,539,261$16,411,727
2015$16,815,850$16,802,591
2014$16,626,330$16,301,836
2013$14,682,473$14,233,749
2012$13,395,479$12,998,372
2011$12,088,078$12,100,471
2010$11,749,518$11,519,430
2009$12,044,718$12,451,779
2008$14,695,609$16,791,044
2007$24,217,879$25,635,047
2006$25,929,975$25,464,830
2005$27,353,437$27,147,184
2004$21,675,488$20,384,590
2003$19,951,964$15,698,825 partial, 9 of 12
2002n/a partial, 0 of 12$1,577,228 partial, 2 of 12
2001$8,980,132 partial, 11 of 12$9,677,789
2000$10,981,930$11,958,778
1999$14,250,234$13,765,608
1998$10,274,967$9,330,961
1997$8,833,783$9,225,984
1996$9,389,105$9,395,783
1995$6,439,648$5,268,854
1994$4,282,658$4,045,568 partial, 10 of 12
1993$814,096 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 23. Through 2001 it included tag agencies and tax collectors with automotive dealers; from 2002 it is motor vehicle dealers, trailers and campers. Real figures are in dollars of Mar 2026.

Boats

No Form 10 figures for this business type in Holmes County.

Every other business type

Form 10 kind codes not in the groups above. Last 12 months where twelve consecutive months are published.

CodeBusiness typeLatest month Gross sales, latest monthGross sales, 12 monthsChange Taxable sales, 12 monthsTax collected, 12 months
16Jewelry, Leather, and Sporting Goods 1994 to 2001 onlyNov 1997$41,170$606,356-6.5%$536,306$32,300
18Hardware, Paints, Light Machinery, Bicycle 1994 to 2001 onlyNov 2001$168,966$2,086,387-3.1%$1,677,460$99,902
19Farm Implements and Supplies and Equipment from 2002Mar 2026$96,840n/an/an/an/a
21Second-Hand Stores, Antique Shops 1994 to 2001 onlyNov 1995$27,782$256,648+13.0%$189,253$11,327
24Auto Accessories, Tires, Parts, (trailers) AutoMar 2026$796,359$8,822,898+2.0%$6,639,607$398,376
25Filling and Service Stations, Car WashMar 2026$4,499,287$15,746,536+42.2%$4,555,649$273,339
26Garages, Auto Paint and Body ShopsMar 2026$676,163$6,701,681+34.4%$4,799,453$287,967
32Music Stores, Radios 1994 to 2001 onlyNov 1999$20,627$311,925-13.2%$240,642$13,307
48Itinerant Vendors, Peddler, Direct Sales from 2002Mar 2026$278,068n/an/an/an/a
55Gift, Card, Novelty, Hobby, Stationery and Toy Stores, Stationary etcMar 2026$6,207$238,396+6.4%$224,201$13,946
61Rental of Tangible Personal PropertyMar 2026$65,571$597,893+4.9%$367,407$19,690
62Fabrication and Sales of Cabinets, Windows,Mar 2026$42,388$524,376+9.9%$487,837$29,270
63Manufacturing, Processing, MiningMar 2026$1,082,532$11,749,706-23.8%$3,141,912$188,515
66Communications, Telephone, Telegraph,Mar 2026$69,837$989,226+11.5%$691,553$41,493
72Repair of Tangible Personal Property,Mar 2026$337,469$2,564,119-10.7%$690,804$41,448
77Vending Machines (tangible property sales-Nov 2017$4,320$902,070-41.3%$98,469$5,908
80Wholesale DealersMar 2026$2,537,711$29,370,157-8.9%$7,985,151$479,088
82Lease or Rentals of Office Space and Commercial RetailsMar 2026$165,368$3,841,458-36.8%$3,137,393$136,169
92Other Professional Services: from 2002Mar 2026$10,203n/an/an/an/a
103Other *** 1994 to 2001 onlyNov 2001$2,347,563$41,062,442+16.8%$13,077,494$654,362
104Redacted For Confidentiality from 2002Mar 2026$5,870,959$71,368,077-1.1%$21,434,244$1,282,913

Cities and places: BusinessFlare® estimates

BusinessFlare® estimate from public sources: monthly consumer spending for each Census place in Holmes County that the Economic Census publishes, split out of the county's Form 10 sales with the county tax roll as weight. The figures are Street Economics Pass data on each place's page; the published error is free. Landing error is how far the 2017 anchor carried to 2022 missed the 2022 Census figure.

PlaceLatest monthRetail landing errorAccommodation and food landing errorFlag
Bonifay cityMar 2026n/an/a

Fiscal data: distributions from the state

What the Florida Department of Revenue paid the governments in Holmes County in the 12 months to Sep 2026, from the Department's own ledger: half-cent sales tax, communications services tax, local option taxes and state revenue sharing. Fiscal distributions, not economic indicators: these are the dollars the Florida Department of Revenue paid this government in each month, after the state's own deductions and adjustments, on the Department's payment schedule. They do not measure sales, income or activity in the area.

PayeesHalf-cent sales taxCommunications services taxLocal option taxesState revenue sharing and other state shared revenueAll distributionsChange on the 12 before
County government$2,525,357$59,243$3,669,008$2,148,159$8,401,767+2.4%
Municipalities and other payees$129,104$162,716$528,278$230,938$1,051,035+2.3%
Every payee in the county$2,654,461$221,958$4,197,286$2,588,347$9,662,052+2.3%
Every government in Holmes County, last 12 months

Half-cent: half-cent sales tax. CST: communications services tax. Local option: local option taxes. State shared: state revenue sharing and other state shared revenue. All payees: every payee in the county. Change: the 12 months against the 12 before.

GovernmentHalf-centCSTLocal optionState sharedAllChange
Holmes County BOCC county government$2,525,357$59,243$3,669,008$2,148,159$8,401,767+2.4%
City of Bonifay municipality$87,529$149,447$356,769$138,640$732,385+4.3%
City of Westville municipality$8,296$1,895$34,244$19,661$64,096-10.0%
Town of Esto municipality$10,856$489$42,281$23,554$77,180+1.0%
Town of Noma municipality$6,662$68$29,111$25,130$60,971-2.2%
Town of Ponce De Leon municipality$15,760$10,817$65,873$23,953$116,403+1.0%
Holmes County School Board school boardn/an/an/a$209,250$209,2500.0%

Fiscal data for every Florida government

Tourist tax

Sales are the tax collected divided by the rate in effect. Collections are what the county, city or collector reported.

Latest monthJan 2026
Sales$275,932
Change in sales-5.5%
Sales, last 12 months$3,996,392
Collections$8,278
Change as reported-5.5%
Collections, last 12 months$119,892
Tax rate3%
Holmes CountyCounty totalJan 2026 sales: $275,932

Collections as reported
MeasureJan 2026
Collections$8,278
Change as reported-5.5%
Change in sales, rate adjusted-5.5%
Collections, last 12 months$119,892
Sales, last 12 months$3,996,392
Tax rate3%

Florida Department of Revenue, Office of Tax Research; month of sales derived from month of collection; Jan 2005 to Jan 2026, 253 months.

Tax rate history

Rate changes are marked on every chart with a dashed line.

Historical series

3 series ending more than twelve months before this county's latest Form 10 month
Bars and tavernsVisitor spending Data through Nov 2015

Taxable sales and tax collected
MeasureLatest month, Nov 2015Last 12 months
Gross sales$130,970$1,673,304
Taxable sales$130,706$1,659,233
Tax collected$7,842$99,554
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2016$278,490 partial, 2 of 12
2015$1,494,495 partial, 11 of 12$1,680,312
2014$1,632,493$1,331,735 partial, 10 of 12
2013$163,550 partial, 1 of 12n/a partial, 0 of 12
2012n/a partial, 0 of 12n/a partial, 0 of 12
2011n/a partial, 0 of 12n/a partial, 0 of 12
2010n/a partial, 0 of 12n/a partial, 0 of 12
2009n/a partial, 0 of 12n/a partial, 0 of 12
2008n/a partial, 0 of 12n/a partial, 0 of 12
2007n/a partial, 0 of 12n/a partial, 0 of 12
2006n/a partial, 0 of 12n/a partial, 0 of 12
2005n/a partial, 0 of 12n/a partial, 0 of 12
2004n/a partial, 0 of 12$309,715 partial, 2 of 12
2003$1,689,142 partial, 11 of 12$1,379,427 partial, 9 of 12
2002n/a partial, 0 of 12$534,901 partial, 2 of 12
2001$3,089,208 partial, 11 of 12$3,423,463
2000$3,419,205$3,506,562
1999$3,586,682$3,573,432
1998$3,614,562$3,626,435
1997$3,672,524$3,708,891
1996$3,783,648$3,732,808
1995$3,517,329$3,525,578
1994$3,624,225$3,023,072 partial, 10 of 12
1993$347,760 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 9. Through 2001, drinking places serving alcohol on premises; from 2002, taverns, night clubs, bars and liquor stores, so it takes in package liquor sales. Real figures are in dollars of Nov 2015.

ClothingResident spending Data through Nov 2001

Taxable sales and tax collected
MeasureLatest month, Nov 2001Last 12 months
Gross sales$35,670$976,583
Taxable sales$34,839$447,260
Tax collected$2,066$26,890
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2002$92,657 partial, 2 of 12
2001$917,221 partial, 11 of 12$971,691
2000$488,992$509,538
1999$561,583$582,326
1998$640,930$666,942
1997$578,596$534,836
1996$520,030$525,757
1995$553,491$579,457
1994$755,467$630,176 partial, 10 of 12
1993$77,068 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 10. Apparel and accessory stores, later clothing stores and alterations. Real figures are in dollars of Nov 2001.

Building materialsBig ticket spending Data through Nov 2015

Taxable sales and tax collected
MeasureLatest month, Nov 2015Last 12 months
Gross sales$335,335$4,394,046
Taxable sales$216,059$2,936,238
Tax collected$12,964$176,174
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2016$699,490 partial, 2 of 12
2015$4,070,150 partial, 11 of 12$4,452,623
2014$4,226,867$4,192,117
2013$4,285,505$4,309,757
2012$4,332,351$4,415,013
2011$4,414,179$4,369,907
2010$14,699,605$18,762,209
2009$24,752,244$25,746,863
2008$36,784,887$39,612,657
2007$48,959,220$52,192,520
2006$66,983,560$66,165,490
2005$75,375,722$81,897,322
2004$60,609,689$52,760,415 partial, 10 of 12
2003$10,082,402 partial, 1 of 12n/a partial, 0 of 12
2002n/a partial, 0 of 12$974,744 partial, 2 of 12
2001$11,465,904 partial, 11 of 12$20,330,831
2000$19,429,978$12,979,022
1999$14,808,728$14,821,822
1998$13,756,755$13,250,374
1997$13,491,451$13,523,987
1996$17,112,516$14,491,157 partial, 10 of 12
1995$306,604 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 38. Lumber and other building materials dealers. Hardware and paint stores (code 18) are in the full table. Real figures are in dollars of Nov 2015.

Sources on this page

Download the data

Holmes County workbook Statewide workbook

The county workbook has every business type by month with taxable sales and tax collected, the trailing 12 month and annual views, real sales, and this county's tourist tax rows. The statewide workbook has every county, the kind code crosswalk, CPI, rates, sources and gaps.